Decision Making Tips to Promote your Success by Jae-ann Rock

Posted on January 10, 2024April 3, 2024 by jaerock

Did you know that your ability to make decisions may determine your success in life? The number one reason for not accomplishing success in life is indecision and procrastination. This is exactly why the ability to make decisions is a critical attribute of most successful business people. But, how do successful leaders avoid common decision traps of “analysis paralysis”, or fear of making the WRONG decision which can result in NO decision at all? Napoleon Hill had a lot to say about de...

No Sales Leads Left Behind by Jae-ann Rock

Posted on September 21, 2022May 7, 2023 by jaerock

Having a marketing plan that includes ways to nurture your “not now” sales leads is critical to leaving no lead behind, and ultimately growing SALES. Did you know? According to Heinz Marketing, "At any given time, only 3% of your market is actively buying. Another 56% are not ready, while 40% are poised to begin." What should this mean to you? Don't give up! Until you hear “no”, a lead is always in play. But, to effectively manage those sales leads through the sales pipeline takes o...

The Career that Chose Me – Celebrating SunStream’s 20th Year

Posted on February 26, 2021March 1, 2021 by jaerock

This month marks the 20th anniversary of my launch of SunStream Consulting. I suppose I was always destined to work for myself, but I didn't know that starting out... You see, I come from a long line of professional educators - teachers, principals, school superintendents, and college professors. Clearly, the natural career choice for me was in the realm of education. But, with my MEd in hand, my career took a sharp right turn straight out of college when I landed my first professional busin...

Make This One Change to Grow Sales

Posted on September 30, 2020September 30, 2020 by jaerock

Ask any professional business developer the type of work activity they like the least and the majority will likely mention “the admin work." Admittedly, having been a sales rep/business developer for many years, I can certainly attest to the fact that admin work is the necessary drudgery involved in any professional sales job. It may be hard to ever eliminate it completely, but we should always be looking for ways to dramatically reduce it… Any time spent doing admin work as a sales rep takes t...

Emerging B2B Marketing Trends [during COVID19] by Jae-ann Rock

Posted on May 11, 2020May 11, 2020 by jaerock

There are important marketing trends emerging as businesses learn to adapt during this age of COVID19. We’ve gathered some of the latest research regarding marketing opportunities and pitfalls with recommendations for how you might best adapt to these ongoing changes. We encourage you to use this information to be PROACTIVE in formulating more effective and appropriate marketing plans during these tumultuous times. And remember, if we can help in any way, please contact u...

Know & Match These 4 Buyer Types to Increase Sales by Jae-ann Rock

Posted on February 20, 2020May 11, 2020 by jaerock

So...you found the decision maker at a target prospect company that would be a perfect match for your services. Does your sales team have the knowledge and training to make the most of their first contact with this individual? We know building trust with prospects is paramount to sales success. This week, we will share insights regarding FOUR buyer profiles to help your team learn the critical skills needed to identify and MATCH their approach to the buyer's personality "type....

Don’t Let Your Pipeline Dry Up by Jae-ann Rock

Posted on November 5, 2015May 11, 2016 by jaerock

LACK OF PERSISTENCE is one of the most common causes of failure in business and in sales! The good news is, persistence is a state of mind which can be cultivated, developed and grown. One of the original personal success gurus, Napoleon Hill, believed that despite unexpected setbacks in life, the one thing that you can always control is “your mind and your attitude.” This is great news – IF you put it to use! In his book, Think and Grow Rich, Napoleon Hill told a compelling tale about a m...

The #1 Hidden Obstacle & Key to Your Success by Jae-ann Rock

Posted on April 16, 2015April 16, 2015 by jaerock

With spring beginning to bloom all around us, we are drawn to a spirit of growth and rebirth. "Spring cleaning" puts us all in a mindset of "out with the old, in with the new." Along these same lines, it is a good time to be mindful of those habits and hang-ups which may be preventing us from achieving our full potential for success in our lives. How can you grow and thrive to become all you are capable of in this life - at work, at home, and in your relationships with others? First an...

Six Takeaways from Disney’s Success by Jae-ann Rock

Posted on February 19, 2015February 19, 2015 by jaerock

Since returning from a recent family vacation to Walt Disney World in sunny Florida, I have continued to ask myself the following: How did one man’s dreams in the 1920’s develop into the incredibly successful Walt Disney Company of 2015? What practical tips can we learn from Disney’s success to improve our own business? WHY do I live in New England during the winter? (Note: After recent, “unprecedented” snowfall here, I have concluded that there is no valid answer to this question.) O...

Top Ways to Motivate Your Sales People by Jae-ann Rock

Posted on October 8, 2014October 16, 2014 by jaerock

While there may be endless articles, books and videos filled with ideas on the topic of sales and motivation, in the end, selling is a tough job and not everyone is cut out for it. But, for those who choose a career in sales, there are several key factors that are likely to motivate them to achieve great success. Show me the money? Although money may seem like the obvious motivator for sales people, this is certainly not the whole story... While receiving a handsome compensation package ca...