5 Sales Lessons When Panning for Gold by Jae-ann Rock

5 Sales Lessons When Panning for Gold by Jae-ann Rock
Several years ago in July, my family and I took a trip to the White Mountains of New Hampshire to do some gold panning for my birthday… We actually registered for a three-hour, organized class on “Prospecting for Gold.” On the morning of the trip, we got up early, and left the house by 7 AM to drive two hours to meet up with the prospecting instructor at a beautiful, crystal clear stream in the Wh...
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Why B2B Companies Should Consider Account Based Marketing by Jae-ann Rock

Why B2B Companies Should Consider Account Based Marketing by Jae-ann Rock
You may have heard of Account Based Marketing (ABM), but you’re not exactly sure what it is or if it’s right for your business. If you’re not yet using ABM, it is certainly worth investigating… Consider this: 92% of companies recognize the value of ABM and see the strategy as a “must have” for B2B marketing (From the 2015 State of Account Based Marketing, SiriusDecisions.) According to ...
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How Actions + Thoughts Inspire Success

Sixteen years ago today, in the midst of an economic collapse, I officially launched SunStream Consulting.  Remember when the dot-com bubble burst? Yes, THAT’S when I launched my business. Actually, the dot-com bubble hadn’t just burst – it had completely imploded - taking with it the majority of public dot-com companies as well as trillions of dollars of investment capital. Internet startups th...
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5 Steps to Increase Selling Time

To increase sales results, you must increase selling time. But, how? There are many aspects of sales that get in the way of "selling time." Ask any professional sales person the type of work activity they like the least and the majority will likely mention “the admin work." Why? Because it eats into their selling time, and hence, their earnings. In this article, we will reveal five steps to re...
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Five Ways to Improve Sales Results

HOW will you improve sales in the next two months? How will you close more deals to meet your 2016 revenue target? The following tips are designed to help you quickly ramp up pipeline activity and sales results: 1.)    Reward the Sales Behavior you Want: If you are in sales management, it's time to develop sales kickers to ramp up end of year sales activity.  Identify specific goals/target...
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Six Takeaways from Disney’s Success Model

The Walt Disney Company is inarguably one of the most successful corporate brands in the world. Like it or loathe it, there are certainly valuable lessons we can learn from Disney’s success over the years.  Originally known for its animated films and theme parks, The Walt Disney Company has developed into a “Diversified international family entertainment and media enterprise.” Today, with m...
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Spring into Success with these Tips by Jae-ann Rock

With spring beginning to bloom all around us, we are drawn to a spirit of growth and rebirth. Spring cleaning puts us all in a mindset of "out with the old, in with the new."    Along these same lines, it is a good time to be mindful of those habits and hang-ups which may be preventing us from achieving our full potential for success in our lives. How can you grow and thrive to become all you a...
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Five Reasons to Join a Mastermind Group by Jae-ann Rock

You may have heard about the concept of a Mastermind group and thought, “That’s not for me.” or, “I don’t have time for that." But, be careful not to dismiss this too quickly or you could short change your own opportunity for success! Whether you are starting a new endeavor, or looking for ways to improve your overall business results, joining a Mastermind group can drive you to higher level...
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Top Lead Nurturing Techniques to Grow Sales by Jae-ann Rock

Let’s face it…your lead generation efforts may be going well, but not every qualified lead is  ready to buy when you contact them. Did you know that 80% of sales are made on or after the 5th– 12th contact? It’s true. According to the National Sales Executive Association: 2% of sales are made on the 1st contact 3% of sales are made on the 2nd contact 5% of sales are made on the 3rd co...
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5 Lessons when Panning for Sales Gold by Jae-ann Rock

Several years ago in July, my family and I took a trip to the White Mountains of New Hampshire to do some gold panning for my birthday… We actually registered for a three-hour, organized class on “Prospecting for Gold.” On the morning of the trip, we got up early, and left the house by 7 AM to drive two hours to meet up with the prospecting instructor at a beautiful, crystal clear stream in the...
More