The Career that Chose Me – Celebrating SunStream’s 20th Year

Posted on February 26, 2021March 1, 2021 by jaerock

This month marks the 20th anniversary of my launch of SunStream Consulting. I suppose I was always destined to work for myself, but I didn't know that starting out... You see, I come from a long line of professional educators - teachers, principals, school superintendents, and college professors. Clearly, the natural career choice for me was in the realm of education. But, with my MEd in hand, my career took a sharp right turn straight out of college when I landed my first professional busin...

Know & Match These 4 Buyer Types to Increase Sales by Jae-ann Rock

Posted on February 20, 2020May 11, 2020 by jaerock

So...you found the decision maker at a target prospect company that would be a perfect match for your services. Does your sales team have the knowledge and training to make the most of their first contact with this individual? We know building trust with prospects is paramount to sales success. This week, we will share insights regarding FOUR buyer profiles to help your team learn the critical skills needed to identify and MATCH their approach to the buyer's personality "type....